Nissan registered the Arison trademark in China aiming at hard-core SUV


Nissan registered a brand-new model name with the Intellectual Property Office of China, continuing the naming rules of the previous family model ARIYA. The new model name is “艾睿颂” (Chinese spelling “Ai Rui Song”), which seems to use the same transliteration model name as ARIYA. Arison may be the production version of the Arizon concept car.

The Nissan Arizon concept car was first unveiled at the 2023 Shanghai Auto Show this year. It shows a hardcore SUV style. It has a big personality difference from ARIYA, and it is a bit like the style of X-Trail back then. Nissan Arizon is designed based on the CMF-EV platform, claiming to meet the diverse mobility needs of users in the world’s largest auto market. The CMF-EV-platform is also shared by other models of Nissan and Renault. No available powertrain specs or dimensions have been announced for the concept.

It is understood that the new car is designed by Chinese designers and built with Nissan’s global electrification experience. It is a multi-functional mobile travel partner specially designed for Chinese consumers.

It is worth mentioning that the innovative interactive lighting system equipped with the new car can accurately identify the driver and passengers and automatically set the appropriate lighting environment, allowing passengers to enjoy the journey in a comfortable environment.

In addition, it can also adjust the personalized cabin atmosphere such as leisure, relaxation, sleeping and surprise, and is equipped with automatic dimming glass. We also learned that the new car will be equipped with a new Eporo artificial intelligence assistant system, which can interact with drivers and passengers through a variety of interactive methods.