After many rumours and leaks, Huawei, CATL and Changan Automobile have announced their cooperation to build an new EV brand. The three giants will launch a new EV under the newly created brand Avatar – its predecessor was Changan – NIO New Energy Automobile Technology Co., Ltd. These brands have announced their first model, which will be named Avatar E11. The fans and consumers of these brands were waiting for the announcement. At today’s press conference, Changan Automobile Chairman Zhu Huarong, Huawei Executive Director, Smart Car Solutions BU CEO Yu Chengdong, and CATL Chairman Zeng Yuqun formally launched the new energy brand aKa EV brand Avatar.
Updated in 2nd Dec. 2021: Huawei’s Vehicle Brand: Avatr is officially released, the first model AVATR 11 positioning coupe SUV
As said, their first model Avatar E11 will equip with the hardware supplied by the world’s leading intelligent electric networked vehicle architecture (platform) named CHN. The C stands for Changan, H for Huawei and N for CATL. The Changan brand will mainly dominate the new Avatar . That said, Changan will manufacture it. While the CATL will provide the battery solutions and Huawei to provide software and hardware capabilities. The Avatar E11 will also equip with features like driverless and HarmonyOS for the car. We also expect the new EV to come with more features.
Further, it also equips with CATL battery technology and supports Huawei’s HI smart car solution. The E11 will be positioned as a pure electric medium-sized SUV. There were reports that the vehicle will have a length of 4.8 meters, and it can be regarded as a pure electric version of Changan UNI-K. During today’s press conference, they only unveiled a short part of the new EV. That is, they only unveiled the silhouette of the car. The actual appearance of the upcoming EV remains mysterious. However, from its profile, we can see the angle and powerful, streamlined arc and the sculptural top profile.
Further, there is no information available about the pricing of the car. The reason for this is that neither there are no official announcements nor any leaks. We will have to wait for few more days to know about the pricing. It is worth mentioning that the current prototype design of Avatar E11 has already completed the prototype model development phase. And the vehicle is currently undergoing an on-ground inspection. Further, there are reports that we can expect the vehicle to be officially launched by the end of the year and the sales to start from next year.
Future plan of Avatar and Changan Motors
Earlier, Changan Automobile had made a post on a social media platform informing few things. One of those was Avatar would launch new five models in the upcoming five years. These would be manufactured on the new CHN architecture. Changan also estimates that the brand will sell 3 million vehicles by 2025. And account for 35% of sales in the EV industry. Further, the brand also expects that the Changan brand will sell 4.5 million vehicles by 2030. And also, to account for 60% of sales in the EV industry. Changan Automobile also expects that the entire industry chain will invest 150 billion yuan to build software and intelligent capabilities in the next five years.
In other news, Changan Automobile also unveils its first strategic model C385 during the “2021 Changan Auto Tech Ecosystem Summit” event. It is a new dedicated electric vehicle platform that integrates the brands years of car-making experience and technology precipitation. They also said they would launch a new EV car project codenamed E0, using its users and partners. That is a new model of co-creation. Stay tuned with us for more news like these.