ORA is an electric vehicle brand under Great Wall Motors (GWM), founded in 2018. Among Chinese auto companies, GWM is the first to take the new energy vehicle business as an independent new energy brand under brand management.
GWM named the brand ORA to commemorate the world-renowned scientist Leonhard Euler. ORA is also a combination of Open (open), Reliable (reliable), and Alternative (non-traditional).
From the chassis to the interior and exterior decorations, it combines the current advanced technology of intelligent networking and has achieved substantial breakthroughs in terms of space, safety, and efficiency.
On August 31, 2019, ORA’s first model iQ was launched at the Chengdu Auto Show